Visualising her future in fashion
Emma’s career commenced when she became a trainee visual merchandiser with H&M. She had great ambitions and knew she would need some formal qualifications, and explains “I wanted a qualification that went hand in hand and backed up my in store training. I also wanted something that would be an asset to my cv for the future”.
There are very few courses in Visual Display and Emma was delighted when a friend in the retail business recommended Portobello Institute. Emma really enjoyed the course and loved the “practical final project which involved creating and building our own window display. I really enjoyed the hands on aspect of this”. Returning to study part time and maintaining a full time job often poses challenges, however, Emma got the support she needed and says “the work load is definitely a commitment which I had to juggle alongside my work as a trainee Visual Merchandiser, my tutor helped me manage my timelines on a week by week basis so I kept on top of the assignments”.
Following the course, Emma took a step up the career ladder and became the visual section manager for the M&S city centre store, where she manages a team of 9 Visual Merchandisers and is responsible for marketing and visual excellence for that store. Emma credits the Visual Display course as the catalyst in her career progression, she explains, “The course gave me a background and an insight into the industry, it gave me a helping hand on my way up the ladder and also provided me with some credibility which I brought to my role at M&S”.
Emma learned the value of qualifications in this industry and as she keen to progress further up the career ladder and she has embarked on another course at Portobello Institute. She is currently undertaking the Fashion Buying and Merchandising – and loving it!
If you are interested in the Visual Display or Fashion courses, come and meet the tutors at the next open day or contact our sales advisors on 01 892 0000.