Marketing Management Part time

The Marketing Management course is designed to enable learners to analyse, evaluate and critically apply the principles and practices of marketing in a workplace context. Understanding the market your business is in and how you can maximise your presence and market share using marketing tools is critical for the survival of any business.

Learners who successfully complete the FETAC 6 Marketing Management course will be competent in the principals of marketing concepts and have detailed knowledge of the various marketing environments that organisations operate in.  Learners will be able to apply the various marketing strategies and the marketing mix to a work place scenario and have a comprehensive understanding of the impact which global and ethical issues have on marketing decision making.

Qualifications gained

• Fetac Level 6 Component Certificate

Entry requirements

Entry to this course is by direct application to the college. There are no previous academic requirements.

Course content

1. Marketing Concepts
2. The Environment
3. Strategies in Marketing
4. The Marketing Mix
5. Global and Ethical Issues

Booking

Course Cost: €494

To Book this course, please make a full course payment of €494 using the Book Now button. Please read and understand both the Terms of Enrolment and Course Payment Information before paying for your course. Details of all our policies as well as refunds, cancellations, installment options and how to pay offline are contained in these two important documents.

Course Code	Location	Info
EMKTOCT13	Portobello Institute, Dublin 1	15/10/13 – 07/01/14 Tues 6.30 - 9.30pm Extra Class 08/12/13

Additional Course Costs

Please read Course Payment Information for full details as to when you will make these additional course payments.


Exam Fees:

• €35